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Home › Why COVID-19 is making soft drinks walk an advertising tightrope - comment

 

Why COVID-19 is making soft drinks walk an advertising tightrope - comment

2020-06-01 17:56:00| Daily beverage news and comment - from just-drinks.com

Consumers' growing concerns about their health are not only well documented, but they're also a natural reaction to a global health crisis. But, several soft drinks and supplements companies are getting their messages wrong. Lucy Britner investigates.

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