Home Soft drinks fight to stay relevant in COVID-19 world - comment
 

Keywords :   


Soft drinks fight to stay relevant in COVID-19 world - comment

2020-04-14 13:02:00| Daily beverage news and comment - from just-drinks.com

From Corporate Social Responsibility to e-sports, soft drinks brand owners are moving their marketing budgets to reach changing consumer priorities that have been emphasised by the coronavirus pandemic. How successful will they be? Lucy Britner investigates.

Tags: world comment stay relevant

Category:Food and Related Products

Latest from this category

All news

»
05.12Barriers beyond tariffs
05.12Cattle markets eye recovery after political selloff
05.12Netflix reportedly closes in on Warner Bros deal
05.12What are freeze-dried sweets and why are they popular?
05.12Meta shifts some metaverse investments to AI smart glasses
05.12Taiwan bans Chinese app RedNote over fraud concerns
05.12Taiwan to ban Chinese app RedNote over fraud concerns
05.12Details of plan to keep pubs open longer for World Cup revealed
More »