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Conviva and The Trade Desk provide content context for programmatic ad buyers

2021-08-06 08:33:01| Digital TV News

July 29, 2021 Conviva and The Trade Desk have partnered to help publishers supply programmatic buyers with the network, genre, rating, length and other content data lacking in the streaming industry while still maintaining data control.

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Category:Consumer Goods and Services

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Consumer Goods and Services »
16.03How a charity founded by farmers' wives helps children in the Borders
16.03Alcohol-free beer and pet grooming used to measure inflation
16.03Alcohol-free beer and pet grooming used to measure inflation
16.03Steelworks costing 1.3m a day to run
16.03Funding change ends school holiday food vouchers
16.03Firms to be paid to hire unemployed young people
16.03Ukraine's urgent fight on the financial frontline
16.03Starmer to set out support plan for heating oil costs
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